The First Step...
If you want to integrate "Monopolize Your Marketplace" into your business and take it to the next level, that's a great first step. However, you should only make that commitment after you first listen to the MYM 2 Audio CD program or read the MYM book. This is because it is extremely mportant that you understand what MYM is, how it is different than most marketing, and what kinds of methods are used. Basically, you need to know enough about MYM to feel like you would "have to be an absolute fool to do business any other way than by using "Monopolize Your Marketplace".
The Next Step...
Use a licensed MCA (Master Consulting Agent) or AMCA (Accredited Master Consulting Agent) that is the right fit for your business. MYM consultants are equipped to create marketing for a wide variety of industries, and many of us also specialize in certain industries.
The Hardest Part...
When you engage a licensed "Monopolize Your Marketplace" Agent, a highly organized and systematic process takes place. A detailed discovery process begins, aimed at identifying your target market and the hot buttons at various stages of the Educational Spectrum. This process includes some competitive intelligence gathering, but top priority is an all important and absolutely grueling in-depth interviewing with you and your staff. We're going to ask you questions that are not easy to answer, but we will guide you through it.
Now The Fun Begins!
Armed with that information, creation of the strategic message for your marketing plan begins. Several "behind the scenes" tools are utilized... tools with proprietary names like Hot Button Overview Sheets, Quad-Deckers, Innovation Tables, Cost Overview Worksheets, and so forth. The information gleaned and processed with these tools will then be used to create the deliverables which are the actual marketing pieces executed as a part of your tactical marketing program -- including Lead Generators, Marketing Tools, Hopper Follow-Up Systems, Perpetual and Up Selling strategies, Joint Ventures, and Referral Systems.
Our Relationship Is Solid...
The relationship with your licensed "Monopolize Your Marketplace" Agent can last anywhere from a few months to forever depending on the situation. In many cases, we may already have an existing program for your industry that can be customized to your company's needs and licensed to you for ongoing use. In other situations, we will custom build your marketing program from the ground up. Different options that make the most sense for your situation will be discussed with you during weekly meetings.
We Are Never 'Alone'...
Gary Willey & Associates also has personal access to MYM's Corporate Staff, a
special AMCA Peer Group and every MCA and AMCA in the country for guidance and direction while working with your company. These resources are invaluable in helping with strategies, brainstorming, ad writing, etc. In addition, numerous support mechanisms are in place to ensure our ongoing education through conference calls, Internet-based training, live conferences, etc.
Other Stuff Too...
Your licensed Gary Willey & Associates Agent also offers services including
Website Creation,
Seminars,
Training Products,
Training Solutions and lots of
FREE Resources.
- All MYM Agents are MCA's (Master Consulting Agents)
- A few have chosen to take their knowledge and expertise to the next level and become AMCA's (Accredited Master Consulting Agent)
For the benefit and confidence of our clients, Gary Willey and our Associates have completed all requirements and are licensed AMCA's.
